How to Set up Your First Event With an Event Tent

AUGUST 19, 2021| SpeedPro

In-person events are a great way to connect with customers and grow your business. Many marketers believe that in-person events are the most important marketing channel. Festivals, sporting events, fairs, trade shows and conferences are the perfect venues to interact with customers and spread brand awareness. If you plan on attending community events or hosting your own, a few tools can help you make a great first impression.

An eye-catching and inviting event tent is essential for attracting interested customers. Setting up for your first event may seem overwhelming, but it can be a fun and creative experience with the right supplies. You can create a custom display that represents your business with the help of the experts at SpeedPro.

Choosing the Right Tent

Event tents provide shelter from the elements and define your brand’s display area at an outdoor event. An organized and decorated event tent will attract customers to your business. Choosing the right tent is the first step to creating a captivating event space. Ask yourself these three questions to help you make the right decision:

1. Which Type of Tent Is the Best?

There are two distinct tent designs that you can choose from for your display:

• Pop-up canopy tents: A pop-up tent folds open and closed for easy assembly. They consist of four legs with a canopy roof. It takes only a few minutes to set up with no tools required. They are available in a square or dome shape. Canopy tents come in various configurations with a full fabric panel or partial walls around the sides. Your tent can be fully open or partially enclosed depending on your preferences, but the front is left open so guests can approach.
• Frame event tents: Constructed from a more robust frame, these event tents are available in a wide range of sizes. Their sturdy frame requires more time and effort to build compared to a pop-up. They have four or more legs and a canopy roof with the option of adding side panels. Some versions include metal poles that are driven into the ground for added stability.

Choosing the proper model will depend on where and how you intend to use your event tent. SpeedPro offers event tents in many different shapes and sizes to accommodate your unique needs.

2. How Big of an Event Tent Do I Need?

Depending on which type you choose, sizes range from 5 to 20 feet wide. Pop-up canopy tents are ideal for small vendor spaces at indoor and outdoor events.

Frame event tents are often bigger and more suitable for large outdoor gatherings. The large sizes must be staked into soft ground to support the frame, but you can use smaller versions on hard surfaces like concrete.

Consider which events you plan to attend and how much space you will have at those venues. With the right design and proper planning, you can make a big impact with any sized tent.

3. Can I Add a Custom Design?

Once you’ve chosen your ideal tent in the proper size, you can make it your own with custom graphics. A branded tent will help you create an attention-grabbing display that looks cohesive and professional. Don’t settle for a plain white tent or solid color. SpeedPro can help you design vibrant graphics for a showstopping event tent.

Creating an Impressive Display

A custom event tent creates the perfect foundation for the rest of your display. Now it’s time to fill your vendor space with other personalized materials to enhance your products or services and promote brand awareness.

SpeedPro is a one-stop shop for customized accessories to go under your event tent. You can deck out your display with these branded essentials:

• Posters
• Banners
• Table coverings
• Lightweight furniture
• Backdrops
• A-frame signs

Selecting a mix of custom decorations to highlight your products and services will help you promote your business and create a polished event space. These items are portable and easy to set up, so you can build an impressive display in minutes.

Setting up for an Event

If you’re attending your first event or using an event tent for the first time, you may feel nervous about preparing your space. With the proper planning and the right supplies, setup can be quick and easy. Follow these steps leading up to your event so you can focus on interacting with customers when the day arrives.

1. Plan Ahead

If you start your preparations early, you can avoid a last-minute scramble to pull everything together. Create a to-do list and check it off as you complete each item. Be sure to include these essential tasks:

• Plan your display and order the supplies you need.
• Create a packing list so you remember to take everything to the event.
• Make sure you pack any tools required for setup.
• Consider what kind of transportation you need to accommodate your team and all your supplies.

2. Practice Setting up Your Tent

Building a frame tent or pop-up is easier than you may think, but it helps to try it once or twice before the actual event. Practicing will help you learn how to get an event tent up so you can do it quickly and efficiently. It will also give you an idea of how long it takes to set up an event tent so you can plan what time to arrive at the venue.

Build your tent and decorate it completely, just as you would for the event. When event day arrives, you will feel calm and relaxed, knowing exactly how to prepare your display.

3. Give Yourself Plenty of Time

If you’ve taken the time to practice, you should have an estimate of how long it will take to prepare your event space. However, sometimes unexpected challenges can cause delays.

Plan to leave early to travel to the event space and prepare your display. It is better to have extra time to polish your displays than be rushing to pull everything together as guests arrive.

All of the planning and preparations will be worth it when you’re finished building a custom branded display that will attract crowds of new customers to your business.

Getting Started With SpeedPro

Make a lasting impression at your first event with a customized event tent. Our expert graphic designers at SpeedPro will help you create a personalized design to promote your business.

Enhance your event space with a collection of custom products like signs and banners to capture attention and draw guests to your booth. You can find everything you need to create the maximum impact from SpeedPro. Find a studio near you to get started today!